The Changing Lawyer
- Client: Microsystems
- Sector: Legal Tech
- Project type: Editorial
- Format: Print
A flagship publication aimed at senior decision makers in the legal industry analysing the implications of reluctance across law firms to evolve operating models and service structures.
Law firms have been notoriously slow to adapt to key developments of the 21st century – from changing consumer demographics to the impact of new technologies and rise of new and competing legal service models. This editorial report takes a closer look at the opportunities and risks faced by firms that continue to stick their heads in the sand, as well as how to make meaningful change happen within the partner model.
Microsystems is a legal technology provider who wanted to engage senior decision-makers in the legal industry in conversation about the future of the industry, while positioning themselves as thought leaders in the changing legal landscape.
While it’s no secret that the legal industry has been slow to adapt to modern ways of working, the landscape is finally changing. The spectrum of implications this presents for firms who continue to dig their heels in has not been written about in much detail. This presented an opportunity for Microsystem’s to elevate the conversation.
To do so, we worked with a seasoned legal journalist to secure qualitative insight from senior law consultants and c-suite decision-makers in firms with first-hand experience of the challenges and changes needing to be addressed. While also highlighting the benefits and successes of alternative law firm models, the stories not only offer inspiration and insight, but actionable advice on how progress can be made.
We made use of data visualisation to underpin the in-depth analysis of each story and designed the publication to stand out from the usual format of legal content through the use of vibrant bespoke illustration.