About Us

Raconteur Custom Publishing is a thought leadership agency. We help some of the world’s most successful brands cut through the noise and form meaningful relationships with their target audiences.

We produce bespoke content solutions to help brands become leaders in their field, through editorial strategy, proprietary research and design. We have a global network of sector experts, editors and journalists who help shape industry-changing thought leadership for brands.

Our heritage as publishers of over 400 Special Reports in The Times and The Sunday Times has made us experts in transforming complex B2B topics into engaging content. We tell stories that build credibility with senior decision-makers within your target audience.

B2B expertise

A proven track-record helping brands navigate complex B2B topics and challenges

Meaningful engagement

We are experts in storytelling, whether through long-form journalism or data visualisation


A complete commitment to research integrity and editorial excellence

Our purpose is to identify ‘information gaps’ and address them with leading research, journalism and design that educates and broadens perspectives. This is how we bring the values of publishing into content marketing

Freddie Ossberg
CEO and Founder, Raconteur

We have a proven track record of creating engaging thought leadership in finance, technology, law, professional services, natural resources and retail. Our understanding of diverse B2B sectors lets us offer insightful strategic advice and campaign planning, offer a bespoke content solution with world-class design.

Understanding your challenge

We give strategic counsel on ideation, campaigns and execution

A bespoke content solution

From proprietary research to data journalism, we deliver in the format best suited to your needs

Exceptional design

Impactful design that communicates complexity clearly and effectively